Apple and Square launched an integration. Merchants can now manage their Apple business listings directly from the Square Dashboard.

This feature allows Square sellers to synchronize details like hours and contact information. These updates apply across Apple Maps, Siri, and Apple Wallet.

Apple aims to strengthen its services ecosystem. It also seeks to improve platform utility for business users. By streamlining the process, Apple intends to enhance user engagement and provide more accurate information to consumers.

The integration aligns with Apple's strategy to expand services revenue and create a more interconnected user experience.