Visa is partnering with fintech Reap to launch stablecoin-linked card programs in more than 100 markets. This collaboration expands Reap’s infrastructure beyond Asia and Latin America into Europe, the Middle East, and Africa (EMEA).
The initiative allows businesses and consumers to spend stablecoins wherever Visa is accepted. Reap will provide the underlying infrastructure for issuance, processing, and compliance. This enables other fintechs and businesses to launch their own stablecoin card programs.
The partnership builds on Visa’s growing digital asset presence. The company currently reports a $20 billion annual run rate in global stablecoin settlement volume.