The consumer staples sector is experiencing a significant uptick as a broad market sell-off, particularly in technology and semiconductor stocks, prompts a flight to safety. [1, 3, 4, 5] Investors are rotating into defensive names due to concerns over AI-related stock valuations and escalating U.S.-Iran tensions. [2, 6, 15] This shift in sentiment is driving capital into traditionally more stable sectors, with major consumer staples companies like Procter & Gamble and Coca-Cola seeing pre-market gains. [6, 9]