Warby Parker shares rose more than 11% as investors welcomed its partnership with Google and Samsung to develop and launch AI-powered smart glasses.
The company’s Intelligent Eyewear line is expected to launch later in 2026. It will bring Google’s Gemini capabilities to Warby Parker’s signature frame designs.
The initiative positions Warby Parker to compete in the growing smart-wearables market. Analysts have highlighted it as a key future growth driver.