Take-Two Interactive’s Grand Theft Auto VI has set a record for gamer purchase intent ahead of its November 19, 2026, release. Circana says 29% of U.S. console and PC gamers plan to buy the game, the highest share the research firm has recorded for any title.
The anticipation follows the success of Grand Theft Auto V, which has sold over 230 million copies. The interest supports Take-Two’s forecast for net bookings to exceed $8 billion in fiscal 2027.
The launch is also expected to boost hardware sales for Sony’s PlayStation and Microsoft’s Xbox. The game will initially be exclusive to those consoles.