The Foschini Group (TFG), along with South African apparel retailers Mr Price, Truworths and Pepkor, faces sustained pressure from international e-commerce platforms Shein and Temu.
Shein and Temu have gained traction among price-sensitive South African consumers with aggressively low prices and heavy investment in local advertising campaigns. Their online business models have captured a significant share of the consumer market.
The continued success of these competitors is expected to keep pressure on local retailers, which now face competition from global players.