Taboola is trading 5.46% down now at $3.90 after investors focused on Q2 revenue of $476.8 million and reduced forward revenue guidance.
- Management attributed the shortfall mainly to Googleβs Explore More deprecation and aggressive publisher-network cleanup, which removed low-performing international traffic.
- Profitability guidance was raised, but shifting publisher traffic patterns leave the revenue outlook pressured.
- The decline contrasts with a broadly higher market, suggesting company-specific earnings concerns are the primary catalyst.