Snowflake (SNOW) shares rose sharply on October 9, with reports putting the gain between 4% and 7.4%. The move followed the public preview launch of Agentic Marketplace Discovery, an AI-powered feature that helps customers find and compare data and AI services in Snowflake’s marketplace. The company expects the tool to accelerate adoption.

Investor sentiment also improved as the broader technology sector rebounded from a sell-off the previous day. Analysts have expressed confidence in Snowflake’s ability to benefit from growing demand for enterprise AI infrastructure.

Snowflake’s recent Q2 results also supported investor confidence. Product revenue growth accelerated to 37% year over year.