Shopify shares rose 6.7% on Wednesday. A positive sentiment shift across the software-as-a-service (SaaS) sector drove the gains.

Guggenheim analyst John DiFucci upgraded Salesforce and ServiceNow to Buy from Neutral. These upgrades acted as the catalyst for the broader industry rally.

DiFucci stated that fears of AI-related disruption pushed software valuations to unreasonably low levels. The previously cautious analyst signaled that the recent sector-wide sell-off was overdone.

This valuation-based call sparked renewed buying interest in SaaS stocks. Shopify shares climbed as investors returned to the sector.