YouTube and Coachella promoter Goldenvoice renewed their exclusive livestreaming partnership through 2030. The agreement was announced on September 23, 2026. It extends a relationship that has spanned over a decade. The previous contract was set to expire in 2026.
YouTube secured the extension by outbidding rivals Netflix and Amazon. The deal maintains YouTube as the exclusive global livestream destination for both festival weekends.
Financial terms of the agreement remain undisclosed. The partnership will continue to feature YouTube Shorts content and integrated merchandise sales.